Personally, my favorite part about graphic design is the process of making logos, whether it is for an individual or a whole company. I have started to make logos for Twitch streamers and build their identities based on what they want their image to be to their viewers. I have been doing research and found a website I wanted to share if you want tips to making a logo for your client. It breaks down all the important steps into making a logo and showing how important communication is with your client to make sure they leave happy and recommend you to others.
Piano forest by Jason Cho is a beautiful example of the use of positive and negative space in an ambiguous way. The trees in the center of the piece mimic the black keys on a piano. When looking at the picture a person can’t help but go between the image as two different ides, piano keys and trees in the forest. Even though the coloring might be simples, the simplicity really captures the concept of piano forest perfectly.
When I was shopping for my room decor in my new apartment, I wanted to find letter to represent my initials in my living room. I fell in love with this letter style and it was originally a regular wood that I painted myself. My favorite part of the lettering would have to be where all the lines meet to make the “K” as we all are use to seeing. the negative space on the two lines on the top part of the “K” are very pleasing to the eye and when light hits it a certain way it creates a very beautiful long shadow.
David Carson, a man who took typography to new heights. For most of his career he focused on magazine design and experimenting with typography which would change a lot of people views on typography. In 1993, Carson started what he called Garage Fonts. Most of the fonts had a worn out feel and had the negative white space actually interfere with the black lettering. Some of the fonts look like white paint splatters, or something we would see on a brick wall. The texture of the fonts are very rustic and old but are loved by so many including myself.
As a photographer I have tried multiple website builders since I personally do not know how to code and make my own website. I have tried website builders like wix and square space but it was either too many ads or too much money per month I was spending. Then I found Adobe Portfolio, which not only allows you to have access to multiple layouts, but also you have access to all of Adobe’s type options. Adobe Portfolio you get for free when you do the photographer package ($9.99 per month) which includes Adobe Photoshop and Lightroom which are both very important programs. You can also buy all of the Adobe applications for $49.99 per month and you will also get to use the Adobe Portfolio. If you want a website builder that will show more of your work with less ads and endless customization options then make sure to check out Adobe Portfolio, what are you waiting for?
Ashton Milton is a Graphic Designer who is a recent graduate from college and does freelance graphic design work. What caught my eye with this postcard was how Milton used the negative white space to bring different shapes to the page. Using A and M together (his initials) he was able to make a simple yet such an eye catching logo. There might only be three colors but the mountain like shapes make it that you just want to find all the beautiful shapes. Also having the one side of the card with only his logo reminds me of a pattern you would see on a poster or even something that would be used for an intricate wallpaper for a computer screen.
I have always had a love for digital art, digital design, photography, and psychology. While being a dual major in both photography and psychology I always felt like there was a connection; that psychology allowed me to do better art work due to my perception. Mel Stefano wrote an article called What Cognitive Science Taught Me About Design just last week. In the article, Stefano breaks it down how cognitive perception and how unconscious shifts allow us to improve our creativity and our overall work. Other key points that Stefano brings up are short term memory, attention, leverage pop-out effect, etc.
I find this article to be very helpful for someone like myself who likes to see the connection between art and science, but it can also be a great way to help an artist improve and even have a better understanding of their thought process when working.